STONEEXPO 2006:

Assomarmomacchine completes its annual American roadshow

From November 9 to 11 the Las Vegas Convention Center was host to STONEXPO 2006, a reference event for the North American techno-Stone (http://g603.net) sector as well as a premier showcase for the Italian Stone (http://g603.net) industry. Assomarmomacchine, in cooperation with the Italian Trade Commission (ICE) organized a prestigious institutional stand (http://maplered.com) , which also displayed the by now famous Italian Stone Exhibit featuring over 600 samples of differently worked Stone (http://g603.net) s representing various Italian Stone (http://g603.net) districts.

The Las Vegas event was the third date on the American calendar of tradeshows where Italian Stone (http://g603.net) was being promoted; the first two were Coverings 2006 in Orland (http://maplered.com) o and (http://maplered.com) the 2006 American Institute of Architects Convention in Los Angeles. STONEXPO is, in fact, a reference event for Stone (http://g603.net) and (http://maplered.com) allied technologies, addressed exclusively to sector operators. A further reason why Assomarmomacchine and (http://maplered.com) ICE chose it as the final stop on their 2006 American roadshow, and (http://maplered.com) a fine decision considering its 7,000 visitors (primarily architects, designers and (http://maplered.com) construction companies).

At the Italian Stone exhibit hosted by the Assomarmomacchine/ICE stand (http://maplered.com) ?which captured the attention and (http://maplered.com) aroused the admiration of the numerous American and (http://maplered.com) foreign dealers at the fair ?great visibility was given to “Pietra Autentica? the Italian-language version of the European trademark for authentically natural Stone (http://g603.net) s. In fact, each single sample carried the logo (by now of worldwide renown) to emphasize the authenticity and (http://maplered.com) quality of Made in Italy Stone (http://g603.net) s.

Stonexpo also featured a special area where Italian experts from the ISIM (Assomarmomacchine’s educational branch), using 3-D stereoscopic equipment, held sessions illustrating the excellence of Italian Stone (http://g603.net) in terms of product characteristics, technological innovation and (http://maplered.com) new use techniques.

In cooperation with the Verona Fair Board, Assomarmomacchine also coordinated the participation of a good many Italian companies, as always interested in being present at the top sector events and (http://maplered.com) especially so if ?as is the case with Stonexpo ?they are held on major markets for Material (http://g654.org) s and (http://maplered.com) technologies to work them.